Rewards points Blockchain platform, MiL.k Alliance has teamed up with the South East Asian travel accommodation platform, Yanolja, for awards points adaptability and usage.

“The integration with South Korea’s fastest-growing online travel agency means that Yanolja members can now connect the Yanolja app to the MiL.k app, providing the ability to earn rewards and participate in MiL.k promotions,” stated in a statement.

MiL.k makes rewards points less cumbersome.

Gaining rewards points can be a siloed effort. Transferring or marketing stated points are often not possible. Points also usually need usage at the company of origin. 

MiL.k’s blockchain-enabled system concentrates on the leisure, lifestyle, and travel sector. The outfit enables consumers to collect points from companies in the designated sector and sustain those points on the MiL.k platform. 

The statement added that consumers could utilize and exchange their points in different capacities, allowing for more excellent compatibility.

Yanolja adds an access component.

A sizeable player in South East Asia, Yanolija also operates in the transportation, leisure, and accommodation space. The company’s platform, operating with a significant number of mainstream industry entities, the statement revealed.  

The recent development marks Yanolija’s framework immediately hosting MiL.k’s blockchain-based product, providing for a centralized location containing rewards points from several companies. Consumers will also be capable of earning Yanolija Coins, compatible with MiL.k’s environment, recognition of an upcoming update in May.

“By participating in MiL.k Alliance, service companies will increase the utility of their reward points, which is a clear benefit for their customers,” MiL.k Alliance CEO Jayden Jo said in the statement, continuing:

“As more and more partners are onboarded, the MiL.k platform will function as an effective marketing tool where the partner companies can run co-promotions and events targeted at the platform’s huge customer pool.”