Aster Sets New Benchmark as CMC Launch’s First Project
Dubai, UAE, September 23rd, 2025, Chainwire
Aster, a decentralized perpetual exchange, has become the first project to debut on CoinMarketCap’s new pre-TGE launchpad, CMC Launch. Early results suggest the program is already delivering on its promise to amplify visibility and traction for early-stage crypto projects.
Introduced in May, CMC Launch is designed to offer select projects premium exposure to CoinMarketCap’s 65M+ monthly users. Unlike traditional launchpads, it focuses on quality over quantity, onboarding only highly vetted pre-TGE projects.
CMC Launch’s inaugural project, Aster, offers Simple and Pro dual trading modes, up to 1001x leverage, no-KYC trading, and multi-chain support. It is backed by YZi Labs and partnered with PancakeSwap.
Following its successful debut, Aster saw a significant spike in trading volume and community activity. According to CoinMarketCap, the campaign generated:
- Over 400 million homepage banner impressions
- More than 3 million X post impressions
- A combined 5 million user reach via newsletters, app pushes, and media coverage
- 1.5 million views from CMC Live and X Spaces
- 1.5 million landing page clicks
- Over 500,000 direct visits to Aster’s CMC Launch landing page
“Aster’s launch reflects the kind of momentum we’re aiming to support with CMC Launch,” said Rush, CoinMarketCap CEO. “It’s exciting to see how promising early-stage projects can grow when they’re connected with the right tools and visibility.”
CMC Launch provides featured projects with a dedicated launch page, incentivized quests for user engagement, and tooling to qualify wallets for future airdrops, all embedded within the CoinMarketCap ecosystem. Following this successful debut, CoinMarketCap is now eyeing future projects for its launchpad.
ABOUT ASTER
Aster ($AST) represents the evolution of decentralized trading, built to serve everyone from crypto newcomers to seasoned traders. Created through the merger of Astherus and APX Finance, Aster combines powerful yield products with an advanced perpetuals trading platform.
ABOUT COINMARKETCAP
CoinMarketCap stands as the Home Of Crypto. With over 1 billion monthly page views and 21 million tracked cryptocurrencies, CoinMarketCap drives the industry forward by organizing and delivering comprehensive crypto intelligence. Major media outlets including Forbes, Bloomberg, CNBC, and The Wall Street Journal rely on CoinMarketCap as their primary source for crypto data.
Contact
CMC Labs & CMC Launch Lead
Jin Choo
CoinMarketCap
[email protected]
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